Barnes & Noble is now going to offer free “unlimited” wi-fi in their stores nation wide. This is part of their e-book initiative.

The existing AT&T Wi-Fi network at Barnes & Noble has been available to customers since 2005. Now, anybody walking into a Barnes & Noble store anywhere in the country will have complimentary and unlimited access to the Wi-Fi network at all store locations.

As a part of the Wi-Fi offering announced today, customers will soon be able to opt-in to receive personalized messages from Barnes & Noble — such as a coupon to the in-store café, notices on an author book signing or details on where to find a new book release in their favorite genre — on their Wi-Fi enabled devices when they enter the store.

[via JK On The Run]